Sunday, October 01, 2006

Label-hoppers

Piano Magic make a statement why they have never found a "home label" to stay with:

"Why don’t they just stick with one label?
They’ve never really been able to find a label that will let them do exactly what they want to do whenever they want to do it and this is the core of what they’re about. So, they flit around from label to label, working with anyone that’s a) interested in working with them and b) will give them complete artistic freedom. The group have released records on i/Che, Wurlitzer Jukebox, Piao!, Acetone, Debut, Liquefaction Empire, Bad Jazz, Rocket Girl, Darla, Acuarela, Morr Music, 4AD, Green Ufos, Dora Dorovitch and Talitres."


Piano Magic have often been claimed to sound very "4AD", and, until today, fans consequently question their parting ways in 2003 after the band released two albums and a remix 12" on 4AD. In the above terms, however, the 4AD/Piano Magic partnership could be regarded as a relative success story which has only been exceeded by the band's output on Rocket Girl and Green Ufos.

Support this strong vision of independence and buy a shirt in the band's merchandise store. The identity and ornaments are taken from the Disaffected album artwork which was jointly created by former v23 designer Martin Andersen and his wife Line at Andersen M Studio.

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